The first V&A museum outside of London opens this week in the city of Shenzhen, China. The galleries present a history of design production to a new Chinese audience and is the first collaboration of its kind between the V&A and a Chinese partner.

ISO were invited to create a digital experience that was the finale of the visit; visitors are invited to interact via their mobile phones or interactive tablets with a large video display that captures their psychological profiles by asking them to select design objects from the collection. They can then send their own personal design statements to be added to a permanent collection of user generated slogans. The exhibit explores the Chinese audience’s use of the worlds most popular app We Chat and QR codes to allow for the sharing of data and connection in real time.

Have a read of It’s Nice That’s feature on the museum